Traci Vanover
Traci Hayner Vanover, The Promo Diva(R), is the publisher of Create the Dream magazine, http://www.createthedream.com, and the president of Market Outside the Box Trade Association, http://www.marketoutsidethebox.com. She also works with private clients as a publicist, copywriter and consultant.
Articles by this Author
Profit Building Strategies: Aesthetics
- By Traci Vanover
- Published 06/26/2008
- Web Design
- Unrated
In those crucial moments before a buying decision, those who don't know you will often judge on appearances - if it walks like a duck, they'll quickly conclude it's a duck. And, in most cases, this occurs before you've ever had the opportunity to make your big splash.